Carbon inclusive workshop: how to engage employees and end-customers in the pursuit of carbon neutrality

Business Sweden co-organized a workshop with the focus on “Carbon Inclusion” together with Green Partnership of Industrial Parks October 20th as part of Pioneer the possible. When discussing carbon neutrality, the focus has traditionally been on renewable energy, electrification, and the circular economy, with individual behaviors often overlooked. The 2020 UN Emission Gap Report revealed that a significant portion of global carbon emissions, around two-thirds, come from households. In the case of China, the carbon emissions linked to residents' daily living activities surpass 45% of the total emissions. Consequently, it is of great importance for companies to proactively promote the transition to sustainable practices among individuals and households. Furthermore, such initiatives not only contribute to climate goals but also offer substantial growth opportunities for businesses targeting end-consumers in the green economy.

China’s carbon inclusion is an incentive mechanism that values green carbon reduction behavior of individuals, communities, and small and micro enterprises in the context of daily consumption. Under this mechanism, carbon reduction could be achieved through the low-carbon behavior of the public and small and micro enterprises as they can offset their own carbon emissions, participate in carbon trading, or be transformed into other more diverse incentives.

During the workshop, Business Sweden shared an overview of carbon inclusive initiatives in China and Green Partnership of Industrial Parks introduced how digital Apps empowers carbon inclusive in China. Speaker from Advantest presented how to design a carbon inclusive program to engage employees and Oatly Greater China introduced their efforts to drive the plant-based revolution through collaborations with different stakeholders, both including partners and consumers. During the discussion session, panelists from Tencent and Munters also shared their ideas on driving the green lifestyle transition through digital platforms and engaging employees in formulating the decarbonization action plans within the company.

Six Swedish companies of Pioneer the possible platform in China, Alleima, Munters, Sandvik, Scania, Sweco and Volvo Cars attended the workshop.